What if my budget is not spent?

Of your budget, 80 percent goes to clippers. Whatever is not spent comes back, with the VAT over it. The 20 percent platform fee does not: that is the fee for setting up and running your campaign.

How do I know the views are real?

Every clip is reviewed and measured through a connection with the clipper’s account, then checked for fake views. Views that fail do not come off your budget.

How quickly does my campaign go live?

As soon as an administrator has approved it and your payment has cleared.

How do I pay and do I get an invoice?

You pay by iDEAL or card. Right after payment you receive an invoice by email, and you can always download it from your dashboard.

Can I choose which platform the clips go on?

Yes. You set the allowed platforms per campaign. Clippers see that and can only take part with an account on the right platform.

Do I keep control over what gets posted?

You provide guidelines and the source footage. Every clip is reviewed against them before it counts.

Launching a clipping campaign

Why pay per view instead of per post

The usual approach pays a creator up front and hopes the post lands. If it disappoints, the money is gone. Here it is the other way round: you pay for reach that has already been achieved.

On top of that, your budget does not go to one account but to dozens. That produces more different videos, in more styles, in front of more different audiences. And it lowers the risk: with one creator who underperforms the whole campaign stalls, with thirty it does not.

What it costs

You choose your budget, and nothing is added to it except VAT and whatever you tick yourself. Of the budget, 80 percent goes to clippers and 20 percent is our fee for setting up, reviewing and measuring the campaign. That fee sits inside the budget rather than on top of it.

There is no subscription and no setup fee. You pay per campaign.

Campaign budget: you set it and it is a hard ceiling.
Of that, 80 percent for clippers, 20 percent platform fee.
21 percent VAT over the whole.
Optional featured placement: 5 percent of the budget, at least € 149 and at most € 749.

What happens to budget that is not spent

The part set aside for clippers that was not spent comes back to you, with the VAT you paid over it. The platform fee does not: that is the fee for work that was done either way.

Nothing ever goes out beyond your budget. If clippers together reach more views than your budget covers, counting stops at your ceiling.

How you know the views are real

Every clip is reviewed before it is allowed to count. After that we measure views directly at the platform, through the connection the clipper made with their own account. So we never ask a clipper how many views they had.

Those numbers feed a fraud check that looks at things like unnatural growth speed and a skewed ratio between views and engagement. Whatever fails does not come off your budget. A clip that keeps growing hard is reassessed, because a judgement based on a hundred views says nothing about that same clip at two hundred thousand.

From setup to live

You can set up a campaign and keep it as a draft until it is ready. When you submit it an administrator reviews it, and it goes live as soon as your payment clears.

Create a brand account for your company.
Set up your campaign: budget, rate per 1,000 views, duration, platforms and your guidelines.
Add your source footage so clippers know what they are working with.
Submit it for review and pay by iDEAL or card.
Follow the clips coming in and what they deliver, live in your dashboard.